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Applied Process Intelligence: Sales Forecasting
What Is Fore/Sight?
- Fore/Sight uses sales pipeline flow data to produce a highly accurate sales forcecast with
quantified uncertainty.
What is Whole Forecasting?
- A Whole Forecast contains three prediction statements:
- The expected revenue
- The odds of making the sales goal
- The probability of various revenue outcomes
What Is the Value of a Whole Forecast?
- Know the risk of making/missing goal with virtually perfect accuracy across every goaled group, from top-to-bottom, at the outset of the quarter.
- Resources can easily be focused on highest revenue risk.
What Is the Value of Fore/Sight?
- All levels of the sales organization are measured with the same accuracy,
eliminating management error that occurs when lower levels are managed to typical simple forecasts with (naturally) large errors.
- Since the prediction is derived exclusively from process flow variables,
there is a clearly-defined path to sales process improvement.
- Process improvement is aligned with the prime goal of the sales force: revenue creation.
What Sales Management Questions Can Be Answered?
- Where is likely revenue shortfall, and what can be done about it?
- What pervasive issues are impacting revenue attainment, and what is their root cause?
- Where are likely revenue surprises, and is there anything that can be done about them?
- Where is revenue attainment too close to call?
- Where is attainment a sure thing, and what can be learned?
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